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Vintage never looked so NOW.


A barrage of unruly curls — springy and full of life —  sits atop Adrienne Baskin’s head, projecting a sense of rebellion that matches her energy. At 72 years old, she looks likely to run riot in her hand-sewn Kiss sweatshirt, thick black eyeliner and punchy red lipstick.

With her off-hand charm, pension for vintage tees and an eye for beautiful things, Baskin is a force in the Chicago vintage fashion scene and the owner of the boutique shopNOV.

ShopNOV is a collection of saved treasures, ranging from original 1920s tulle shift dresses to brown suede 1960 hot pants that exemplify the boutique’s tagline: “Vintage never looked so now.”


Logo Design + Brand Application for signage + packaging created by EKD. 

Shop NOV owner Adrienne Baskin

shop NOV


This logo was chosen because it symbolizes the owner A. She is nothing less than extraordinary - A makes no apologies for her eye for fashion.  She is bold, edgy, and always in - fashion. What better to represent A than A herself?!

shopNOV stamp/logo design

chosen logo

brand application

shopNOV owner Adrienne Baskin
shopNOV stamp/logo design
shopNOV stamp/logo design
shopNOV ownder Adrienne Baskin

what shopNOV has to say

Talented. Creative. And a dream to work with. Highly recommended!

Adrienne Baskin


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